SEO Specialist

Join Kandela Technology and take ownership of how the brands and digital products we build get discovered. As our SEO Specialist, you will drive organic growth across our websites and client projects, turning search visibility into real business results.

Responsibilities

• Manage and execute full-cycle SEO strategies, including keyword research, on-page optimization, and technical improvements.

• Conduct regular SEO audits to identify and fix issues affecting site performance and search rankings.

• Optimize existing website content and structure for better visibility, user experience, and engagement.

• Implement SEO updates via CMS and collaborate with developers on more technical changes.

• Plan and manage SEO-driven content calendars, working with internal teams or writers to ensure content meets search intent.

• Track SEO KPIs and analyze performance using tools such as Google Analytics, Google Search Console, and Ahrefs.

• Research SEO trends and competitor strategies to uncover growth opportunities.

• Work closely with marketing, content, and product teams to align SEO with the overall digital strategy.

• Report on SEO initiatives, insights, and performance to relevant stakeholders.

Requirements

• Minimum 1–2 years of relevant professional experience in SEO optimization.

• Intermediate to advanced understanding of SEO principles, search engine algorithms, and keyword strategy.

• Strong written and verbal communication skills in English.

• Strong willingness to learn and grow within the digital marketing and SEO field.

• Good analytical and critical thinking skills.

• Attention to detail and the ability to manage tasks independently.

• A genuine passion for digital marketing, especially SEO and content optimization.